Hotel Property Shot List: The Complete List for Prioritizing Your Architecture and Interiors Photo Shoot
Bar & Lounge
Details, Art, Architecture
Minimum recommended: 1 image with signage + 1 distinctly different image (may include signage).
Often the first impression on guests.
Stunning exterior photos can make guests feel excited about their stay, long before they arrive.
Go for a modern, yet sophisticated look.
Portray strong architectural style and personality. Look for strong angles and perspectives.
No parked cars, buses or trucks.
Include logo signage where possible.
Daytime or dusk is optimal.
For daytime images, sky should be clean, crisp, and vibrant.
Minimum recommended: 1 image with front desk + 1 “layered” image.
Photograph lobbies both with layers and with a main focal point. Layers provide a clear foreground, middle ground, and background to create visual intrigue and a feeling of spaciousness. Focal point images document a specific feature or area.
Remove unnecessary collateral including magazines and newspapers and unnecessary signage.
All lights on.
No props such as luggage unless accompanied by a professional model acting as a hotel guest.
Televisions & computers off or showing the property brand or logo.
Minimum recommended: 2+ images per distinct room type.
Photograph a distinctive image for each room type. (Don’t reuse an image for different room categories)
Create a feeling of spaciousness.
Minimize bed wrinkles prior to the photo shoot. Use pins and fabric tape to tuck in corners.
Turn off televisions.
Remove unnecessary collateral.
Ensure coffee maker is not on bathroom counter.
Minimize branding on water bottles, coffee, tea, and soft drinks. (Images will become dated and unusable if new branded items are added later.)
Remove wastebaskets. Minimize cables and electric appliance cords.
Showcase attractive window views.
All lights on.
Minimum recommended: 1+ image for each distinct bathroom type.
Ensure towels are freshly cleaned and neatly placed.
Countertops, faucets, and glass doors shined and free of fingerprints.
Lights on. Avoid glare on mirrors and glass doors.
Cords unplugged and hidden.
Toilet seat down.
Include ADA bathroom with grab bars.
Minimum recommended: 1+ image for each venue/area.
Tables fully set with linens, silverware, and glasses.
Include interesting interior design elements, lighting fixtures, art, flowers, and table arrangements.
Photograph according to the time of day the space is utilized - well-lit for breakfast and lunch spaces. Dim overhead lighting for dinner spaces.
No props unless setting up for a lifestyle/food & beverage photo shoot.
Bar and Lounge
Minimum recommended: At least 1 image of each area.
Televisions must be turned off unless your venue is a sports bar. In this case, nothing on the screen should be recognizable.
No props (including drinks) unless photographing a lifestyle shoot with professional models.
Include lit candles if they are part of the standard table/bar arrangement.
Minimum recommended: At least 1 image for each pool.
All towels and chairs should be perfectly aligned.
Umbrellas are either all opened or all closed.
Use of props only with professional models or extras.
Photograph pool either when the sun hits the pool area creating strong shadows and visual intrigue or at dusk with pool and surrounding lighting turned on.
Shoot from an elevated location such as a higher guest room to capture the entire pool. I prefer using a 12-16 ft. stepladder which can be placed precisely where needed for the best shot(s).
Include a unique background environment if available.
Be sure to include unique pool features such as infinity or fountains.
Hotel staff should notify guests of the pool areas to be photographed well in advance (at least 24 hours) with clear signage.
Minimum recommended: At least 1 image for each meeting room/setup.
Maximize the space while still conveying intimacy.
For meeting rooms and boardrooms with one table, photograph the table diagonally or with a strong vanishing point.
Capture detail shots of the table settings.
Colorful props are encouraged.
Leather pads and accessories should be used if they are offered to meeting guests.
Televisions and monitors off or displaying hotel branding.
Window curtains open. Sheers open if there is a view. Sheers closed to create a more intimate atmosphere.
Align all tables and chairs.
Various meeting setups may be photographed.
Ballroom & Wedding setup
Minimum recommended: At least 1 image for each distinct wedding and/or event setup.
Capture as much of the space as possible.
Tables should be fully set for a wedding setup.
Curtains open. Sheers may be open or closed.